Data Is NOT Intelligence | Tamsin Hill, Founder of trendJack
Who teaches judgement when AI writes the draft?
Watch episodeHow perception is shaped in the AI era.
PRception explores how people, organisations and increasingly AI systems decide what matters.
01Peopletrust · judgement
02Organisationsinfluence · decisions
03AI systemsretrieval · interpretation
Latest episode
From the PRception YouTube channel
PRception
Data Is NOT Intelligence | Tamsin Hill, Founder of trendJack
Who teaches judgement when AI writes the draft?
Recent conversations
People shaping the questions.
Who decides what's credible in the age of AI? | Dr Sam Sammane
Can a business get AI to recommend it without actually earning people's trust?
Watch episode
Data Is NOT Intelligence - Beyond PR Analytics | Tamsin Hill, Founder of trendJack
Who teaches judgement when AI writes the draft?
Watch episodeAbout the show
PRception
×
SJK Labs
Ideas and insights direct from people building, studying and questioning what comes next.
Each episode brings together researchers, founders, journalists, technologists and business leaders to examine the ideas shaping trust, influence and decision making.
These conversations explore emerging questions, challenge assumptions and connect ideas across disciplines, informing the thinking behind SJK Labs while giving listeners direct access to the people building, studying and questioning the future of AI and society.
PRception is produced by SJK Labs, the Narrative Architecture and AI-era organisational understanding practice founded by Sarah Kemp.
Hosted by Sarah Kemp, Narrative Architect and Founder of SJK Labs.
Hosted by
Sarah Kemp.
Sarah is a narrative architect, trained journalist and communications leader with almost two decades' experience helping organisations become better understood.
She has led communications in-house for PageGroup and Moove, advised businesses across SaaS, fintech, hospitality and emerging technology, and previously built a Top 10 Apple podcast. Through PRception, she speaks with the people exploring the future of AI, communications and organisational understanding.
Join the conversation
Have a perspective that changes the question?
PRception features people with a specific, experience-backed perspective on AI, society, trust, influence and decision making.